Digital Media 500 uses one type of platform which is vastly superior to a single clip playing on your site or on YouTube.com. YouTube has become too crowded for your clip to stand out. Brightcove is more robust in its analytics, web designs and positioning on the web. Check out our sample below and click on the player to get it started. I am using a Brightcove platform on the home page of my Wedding site. I have my stats from July 19 when I added the current series of clips detailed below. Can you get this response from a print ad?
Here is the good news. In the first six days I have used the Brighcove Player on my wedding site (Cape Cod Wedding.com) I have tripled the time on line from 2:13 average to 6:51 and booked my first wedding with it. The numbers speak for themselves. Here are the stats from the last six days.
Average time on line - prior to July 19 was 2:13 average.......up to 6:51 average minutes per day.
Bounce Rate on July 20th - 80% Bounce Rate on July 22nd - 25%
Page Views jumped from 1.22% to 10.82%
Returning Visitors on July 19 - 1......on July 26 11 Returning Visitors........11.3% of Visitors came back 25 plus times
20% of Visitors came back between 601 and 18,000 seconds.
8.26% of visitors made it through at least 4 pages on my wedding site.
Brightcove analysis on November 1, 2010
976 visitors watched the popponsett inn clip
786 Visitors watched my intro clip
75 Visitors watched recent Bride Jen Costa speaks to why she hired Richard Talmage
220 Visitors watched my photo clip
18 Visitors watched my photo album
405 Visitors watched my video demo
642 Visitors watched my clip on the Ridge Club
310 Visitors watched Amber and Kory's Clip
352 Visitors watched my We Love Cape Cod clip
74 Visitors watched my clip of the Hyannisport Yacht Club
181 Visitors watched my clip of the White Cliffs Resort
What will this data tell me? Over time I can move up clips on the player that are working and being viewed and also take off any clip that does not perform well. Can you do this with a print ad? Call Richard Talmage today and find out how you could have your clips playing on your home page. Just look at Cape Cod Wedding.com to see an example of how it can look to your viewers on your own home page
Would you like to start your own Online Video channel on the web which can be changed instantly and be seen 365 days a year. With a print ad you are limited to one issue.
What We Do
Production services for TV channels on the web for Cape Cod, Boston, Newport, Nantucket and Martha's Vineyard.
If you would like to see the dynamics, please review http://www.tuftsmedicalcenter.tv/. You can tell your story the same way. Videographer Richard Talmage has used Video on the Web since 1996
Right now the media is exploding adn the time to consider ROI renevue generation with online video.
Be sure to check out our blog with industry information regarding Onlline Video.
Richard Talmage
Digital Media 500
info@digitalmedia500.com
774-238-0719
About Us
Richard Talmage has been a Videographer for the past 15 years on Cape Cod. Prior to that Mr. Talmage was a Professional Photographer in Washington, D.C.
Services include photography and videography.
Richard Talmage
Digital Media 500
info@digitalmedia500.com
774-238-0719
News and Events
Video on the Web is exploding!
All major companies in the US and around the world are using online video to personalize their products. Please look at the examples on this site and join us as we brand Cape Cod and your product.
